The Washington Nationals are fighting for their 2018 lives from six games behind Atlanta or Philadelphia (varies by week as to who is in first place). Today, the Nats finish a 4-game homestand against Atlanta and they are down 2 games to 1. The final game of the set is today, playing as I write. To my complete surprise, the game is not being broadcast by MLB-TV through normal channels. Instead, as so cleverly put by MLB-at-Bat, to which I subscribe along with MLB-TV so I can watch the Nats games while living in New York City, the game is being live-streamed on Facebook as part of what is called the MLB-Facebook “partnership.” See screenshot below:
So, I did what I was prompted to do, but not my phone. I did it on the larger iMac screen. And, well, well, what do we have here but a collection of mandatory “free” subscriptions to various streaming services, including a demand for full credit card information even while being assured that the card will not be charged.
Depending on which viewing option you select, you are presented with a mandatory signup for a “trial membership:”
Not a chance. If I wanted my credit card information in the hands of random streaming services, I would seek them out. MLB is using its “partnership to try to leverage fans into these services. I might not have been so offended by this abuse if, in announcing that today’s game would only be available by streaming on Facebook, MLB had disclosed that viewing the game that way would require opening a “free” account with a livestreaming service other than MLB-TV.
It seems likely that this scheme will induce some fans to sign up for these streaming services and on that basis MLB and Facebook will record the scheme as a win for them. What they will not count are the fans like me who are deeply disturbed by this game-playing with subscribers. This deal ranks right down there with what I was told a year ago – that I could purchase post-season tickets only if I also bought a block of tickets for the next season. I rejected that ridiculous proposal as well and added it to the reservoir of resentment against MLB teams’ manipulative schemes to force people to buy tickets.
As a fan, I want the Nationals to prosper and be competitive and also want the game of baseball to succeed. But, MLB is flirting with the limits of greed already, with obscene player salaries, sky-high ticket prices and concession stand charges that can kill your appetite faster than a cold plate of greasy nachos.